

What's Driving Your Business: Defined Strategy or Destination Unknown?How 3 Simple Questions Will Tell You.By Peter Christian • Published July 2010 Who to Invite The number of people involved will vary to some extent based on the size of your business. However, it is not an open invitation to everyone. Keep the group between 5 - 15 people. Gather input from the masses by way of surveys or smaller forums and then bring this intel back to the core group. What's more important than a specific number of people is having the right cross section of people. This means not only having representation for each department (accounting, marketing, sales, IT, shipping, human resources, etc.), but also different levels of management. Remember, your mid-level managers and frontline personnel are the eyes and ears of your day-to-day operations. They have valuable insight direct from your customers. Also consider how you might involve external sources, such as your customers, suppliers or even a company from a parallel industry. Oh and by the way... The Value of an Outside Facilitator
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